Now this one should be more easy for you bands to swallow. We live in a world where people don’t just want to hear a band, they want to see and hear the music. Now it doesn’t need to be some major production either. Just toss a few dozen still camera shots into Windows Movie Maker along with a song from your latest cd and call it done. Windows Movie Maker comes free with every Microsoft operating system so you probably have it and just didn’t know. You can use this to edit your videos pretty easy.

You can also just record your band playing live. Try to get soundboard audio if you can, but if not just use a really good microphone with a digital recorder of some sort. In a pinch most digital still cameras can record video and use one of those crappy mics that are already built in. If you go total “Gonzo” with this method at least try and get far enough away from the speakers so it sounds halfway decent. My point being that the most important thing is to post new videos often. It doesn’t even have to be actual music all the time. It can be just a short “news” update. What about footage from the band in the studio recording the new cd? I would post about once a week if you can.

Now many might be asking why posting a new video every week on YouTube can help your band. Well, YouTube has a ton of people on it. Just like with Twitter, Plurk, & Friend Feed you will end up with new fans just because of all the people bouncing around the network. Plus it gives people more chances to check out your band before they go to a show, buy a cd, download a song, or vote for you in some contest. The more material you give them to sample, the better chances that they will fall in love with the music you make.

Now of course once you create the video file on your hard drive, you might as well upload the video to any other social networks you might be part of. MySpace, Facebook, Metacafe, Vimeo, or any of the other free video hosting services. The important thing is that you at least get the video out. Of course after you post a video you should send in your floods of fans and friends using some of the tools I have talked about in the past week. It’s all about networking.

Friend me on YouTube too!